Ventuz Sets the Stage for PR Awards
Date: 27th May 2014 |
Agency: Mindstroem, Location: Berlin, Germany |
Event: Events, PR Awards |
Technology: Data Visualization, Graphic Design |
4k real-time projection offers perfect flexibility for prestigious award ceremony
On April 10th, the 2014 PR Report Awards were held at an unusual location: an old power plant in the middle of Berlin. The agency mindstroem was hired to add high-end media projection to the industrial atmosphere of the setting.
mindstroem had the challenging task of arranging over 400 images of all competing projects in groups and categories, embedding live video and sound elements, and projecting the content in 4k via three 20,000 ANSI lumen projectors. A special feature was the fully animated 3D background: All elements were triggered at random, making it obvious that this was much more than just your average pre-rendered video loop.
The agency chose Ventuz for this project due to the high resolution and the flexibility required for this project. All content needed to be operated in accordance with the presenters pace and could therefore not be scheduled entirely beforehand. Additionally, the client wanted to be able to stay in control over data and make changes up to the last minute before the show. Ventuz proved to be the perfect solution for this task.