Ventuz powers Interactive Mirror for BMW

At the Motorshow Dubai in November of 2013, premium car manufacturer BMW equipped their booth with two high-end Ventuz installations. One featured a custom made corporate animation, specifically designed to fit a multi-segment display installation. It consisted of a main screen and horizontal LED bars hanging from the ceiling. When standing at the right position, all elements formed one smooth image.

The second installation was a mirror display panel positioned in portrait mode positioned in front of the BMW X5 and the i8 hybrid. A hidden Kinect made it possible for the visitor to control the content via gesture control. The combination of the mirror image and the 3D real-time content gave the impression being a part of the virtual world. The Kinect also tracked head movement to make sure the content appeared at the right position of the screen. As a special highlight, visitors cold record short movie clips of themselves interacting with the content.

Find more info on the stereolize website.